By Canadian Press

Maple Leafs announce Oreo as new helmet sponsor for upcoming NHL season

Sep 17, 2024 | 10:23 AM

TORONTO — The Toronto Maple Leafs have announced cookie brand Oreo as the team’s helmet sponsor for the upcoming NHL season.

The new helmet will debut Sunday when Toronto opens its 2024-25 pre-season against the Ottawa Senators at Scotiabank Arena.

The Oreo logo replaces Canadian restaurant chain Pizza Pizza, which was the Leafs’ helmet sponsor last season.

Previously, social media platform TikTok sponsored Toronto starting in the 2021-22 regular season when the league began allowing teams to sell advertising space on helmets.

The Oreo cookie consists of two chocolate biscuits around a white icing filling and is often dipped in milk.

Chilliwack pickleball facility

City of Chilliwack issues public notice about design award for new pickleball facility

1h ago

Hwy. 1 vehicle incident

Update at 9:35 a.m.: Highway 1 is now clear westbound through Abbotsford

2h ago

Highway 1 eastbound in Langley

Update: Motorcycle rider dies on Hwy. 1 Thursday morning in Langley, the 2nd fatal motorcycle crash in 2 days

4h ago

Fittingly, the Leafs wear the Dairy Farmers of Ontario’s “Milk” logo on their jerseys.

This report by The Canadian Press was first published Sept. 17, 2024.

The Canadian Press